Comparison chart of features for different pet tracking devices with 'Meatball' highlighted.

See Why Meatball Is Different

Don’t settle for basic. Only Meatball gives you instant alerts, privacy, and real support—plus a lifetime of free tag replacements.

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What We Do

When we couldn't find a tag that truly kept our own dog safe, we created Meatball—so your pet can get home, too.

How Meatball works:

  1. Tag clips onto your dog’s collar
  2. If your dog ever wanders off, anyone who finds them can scan the tag.
  3. You get an instant location alert to bring them safely home

Every bundle:

  • A smart QR tag for your pet’s collar
  • Backup stickers & tough AirTag holder
  • Private chat for fast reunions
  • Free UK-made replacements—always

“We couldn’t find a tag that truly kept our own dog safe—so we created Meatball, and now it’s here for your pet too..”

—Sasha, Founder 🐾

How it Works

How it works

We've got your back when it comes to peace of mind, and our subscription is here for that!

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picture of meatball who inspired the company

Why Meatball

Say hello to Meatball, our sweet little pup! He is the inspiration for the company and as such, we decided it was only fair to use his name.

the founders of the business, Aca and Sasha

About us

We are Alex and Sasha! When we adopted the lovely Meatball, we couldn't find exactly what we were looking for so we decided to make it!

About Us

FAQ

How does the monthly subscription work—do I get new tags every month?

No, you won’t receive new physical tags monthly. Your subscription covers ongoing access to our secure platform, notification alerts, and support. You’ll receive your scannable collar tag, AirTag case, and stickers just once—no extra shipping every month.

Why can't I just buy the tag once instead of paying monthly?

Great question! Unlike traditional pet tags that only display static contact info, Meatball's QR codes connect to our secure digital platform that actively works to reunite you with your pet. Your monthly subscription covers:

  • Secure messaging system that protects your privacy
  • Real-time location notifications when someone scans your pet's tag
  • 24/7 platform availability and security updates
  • Customer support and free lifetime replacements for damaged tags
  • Ongoing server costs to keep your pet's profile active and accessible

Think of it like a mobile phone - you buy the device once, but need ongoing service to make calls and send messages.

What if I want to cancel the monthly subscription?

If you cancel your subscription, the QR code will be deactivated, meaning:

  • Finders won't be able to access your pet's profile when they scan the tag
  • You won't receive location notifications or messages
  • The secure messaging system will no longer function

However, you can reactivate your subscription anytime to restore full functionality. We designed it this way because maintaining the secure platform, servers, and privacy features requires ongoing resources.

Isn't £6.99/month expensive for a pet tag?

While traditional pet tags cost £5-15 as one-time purchases, they only provide static information that anyone can see. For less than £7/month (about £0.23 per day), Meatball provides:

  • Privacy protection - your personal details stay hidden
  • Instant communication with whoever finds your pet
  • Location notifications so you know where your pet was found
  • Free lifetime replacements if tags get damaged
  • Professional customer support
  • Secure, encrypted messaging system

Consider that many pet owners spend more than £7/month on treats - this investment could be what brings your beloved pet home safely.

What materials are used, and are they safe for pets?

We use TPU (Thermoplastic Polyurethane) for the AirTag case, PETG (Polyethylene Terephthalate Glycol) for the collar tag, and vinyl for our stickers—each chosen for durability, weather-resistance, and pet safety.

Why does a QR code need ongoing subscription service?

The QR code itself is just a gateway to our secure platform. When someone scans your pet's tag, they're accessing:

  • Our secure servers that host your pet's profile
  • Encrypted messaging system for safe communication
  • Location tracking that sends you notifications
  • Privacy protection that keeps your personal details hidden
  • 24/7 system monitoring and security updates

These digital services require ongoing maintenance, security updates, and server costs - just like any app or online service you use. Without the subscription, the QR code would just be a useless piece of plastic.

What if my collar tag or AirTag case breaks?

We offer free replacements for life. If you notice any damage, just get in touch and we’ll send you a replacement at no extra cost.

How does scanning the tag help reunite me with my pet?

When someone finds your dog or cat, they simply scan the code using a smartphone camera. Your pet’s secure online profile loads and a chat can be opened up instantly notifying you with your pet’s approximate location while keeping both parties’ personal details private.

Will I get real-time GPS tracking?

Our system relies on location updates triggered by a scan and chat opening—so while it’s not continuous GPS, you’ll receive an immediate notification alert whenever someone scans your pet’s code. If you choose to insert an actual AirTag (with our waterproof holder), you can also utilise Apple’s location features for an extra layer of tracking.